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Features

Managing Brands

Last Updated: January 12, 2026
6 min read

Brands are the top-level entities in KozoPulse that organize your products and monitoring efforts. Each brand represents a distinct company, product line, or business unit you want to track across AI platforms.

What is a Brand in KozoPulse

A brand in KozoPulse represents a company, organization, or distinct product line you want to monitor. Each brand can contain multiple products and pulses, creating a hierarchical structure for your monitoring efforts.

Brand Structure

Brand
Top level: Your company or product line
Products
Second level: Individual offerings under the brand
Pulses
Third level: Monitoring queries for each product

Creating a New Brand

You can create brands from Settings → Brands:

Step-by-Step

  1. Navigate to Settings from the sidebar
  2. Click the Brands tab
  3. Click Create Brand or Add New Brand button
  4. Fill in the brand information form
  5. Click Create to save the new brand

Required Fields

Brand Name
The official name of your brand. This appears throughout the platform and in analytics. Make it clear and recognizable.
Website
Your brand's primary website URL. Used for product discovery and context. Include the full URL (e.g., https://example.com).
Industry
Select the industry that best describes your brand. Options include Technology, Finance, Healthcare, Retail, Education, and more. This helps contextualize monitoring results.

Editing Brand Details

You can update brand information at any time:

How to Edit

  1. Go to Settings → Brands
  2. Find the brand you want to edit
  3. Click the Edit icon (pencil) next to the brand
  4. Update any field (name, website, industry)
  5. Click Save to apply changes

What Can Be Changed

  • Brand name can be updated without affecting data
  • Website URL can be changed for product discovery
  • Industry can be recategorized if needed
  • Changes take effect immediately

Enable and Disable Brands

You can temporarily disable brands without deleting them:

Disabling a Brand

  1. Navigate to Settings → Brands
  2. Find the brand you want to disable
  3. Click the toggle switch to disabled state
  4. Confirm the action in the dialog

What Happens When Disabled

  • All products under the brand are automatically disabled
  • All pulses for those products stop running
  • The brand disappears from the dashboard
  • Historical data is preserved
  • No new monitoring queries are sent
  • The brand doesn't count toward your subscription limit

Re-enabling a Brand

  1. Go to Settings → Brands
  2. Scroll to the Disabled Brands section
  3. Find the brand you want to re-enable
  4. Click the toggle switch to enabled state
  5. Products remain disabled—enable them individually
  6. Pulses resume monitoring

Deleting Brands

Permanently remove brands you no longer need:

How to Delete

  1. Go to Settings → Brands
  2. Find the brand you want to delete
  3. Click the Delete icon (trash) next to the brand
  4. Read the warning message carefully
  5. Confirm deletion by clicking Delete Brand

What Gets Deleted

  • The brand and all its metadata
  • All products under the brand
  • All pulses associated with those products
  • All historical monitoring data
  • All analytics and trends
  • This action cannot be undone

Brand Limits per Subscription

Your subscription plan determines how many brands you can monitor:

Typical Plan Limits

  • Starter Plan: 1-3 brands
  • Professional Plan: 5-10 brands
  • Enterprise Plan: Unlimited brands

Check your current limit in Settings → Subscription

What Happens at the Limit

  • The Create Brand button becomes disabled
  • A message indicates you've reached your limit
  • You must disable or delete a brand to add a new one
  • Or upgrade your subscription for more capacity

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